Facebook has announced the launch of Reels Ads in 25 African countries that had the Reels feature on Instagram. Reel Ads will enable businesses on Instagram to reach greater audiences besides allowing people to discover inspiring new content from brands and creators.

Prior to this launch, Reels Ads was successfully tested in select countries globally. Reels it to 25 countries across SSA including; Nigeria, Ghana, Kenya, Uganda, Tanzania, Rwanda, Zimbabwe, Zambia, Uganda, Tunisia, Swaziland, South Africa, Seychelles, Senegal, Namibia, Morocco, Mali, Malawi, Libya, Lesotho, Guinea, Egypt, Cape Verde, Cameroon, Burkina Faso and Algeria.

Commenting about the launch, Jocelyne Muhutu, Facebook’s Strategic Media Partnerships Manager, SSA described Reels as the best place on Instagram to reach people who don’t follow you and a growing global stage where brands and creators can be discovered by anyone. “We see Reels as a great way for people to discover new content on Instagram, and so ads in Reels are a natural fit. Brands of all sizes can take advantage of this new creative format in an environment where people are already being entertained,” she added.

See also  Sheryl Sandberg urges female entrepreneurs to have strong digital presence

Reels ads will be full screen and vertical, similar to ads in Stories, and will appear in between individual Reels. As with regular Reels content, these ads will loop and can be up to 30 seconds. People can comment, like, view, save and share Reels ads.

Reels ads will appear in the most popular places to access Reels content. This includes the Reels tab, Reels in Stories, Reels in Explore and Reels in your feed. Once a user taps into a reel from Stories, Feed, the Reels Tab or Explore, they will enter a viewer that exclusively shows reels that scroll vertically.

Just like any other ad on Instagram, Instagram will also provide people with controls on the Reels ads they see. If people see an ad they don’t like, they can skip the ad, or tap the menu on the post to hide or report it.

See also  5 ways QR Code can be used in Nigeria

31 thoughts on “Facebook launches Reels Ads on Instagram across 25 countries”

  1. F*ckin¦ tremendous things here. I¦m very satisfied to look your post. Thank you a lot and i am looking forward to contact you. Will you please drop me a e-mail?

  2. Does your website have a contact page? I’m having trouble locating it but, I’d like to shoot you an e-mail. I’ve got some recommendations for your blog you might be interested in hearing. Either way, great website and I look forward to seeing it improve over time.

  3. Howdy! Someone in my Facebook group shared this site with us so I came to take a look. I’m definitely enjoying the information. I’m book-marking and will be tweeting this to my followers! Fantastic blog and fantastic design and style.

  4. I am curious to find out what blog system you are using? I’m having some small security issues with my latest site and I’d like to find something more secure. Do you have any suggestions?

  5. Hi there, You have done an excellent job. I’ll definitely digg it and personally recommend to my friends. I am confident they’ll be benefited from this website.

  6. The main arguments against taking the easiest step, which would be to simply eliminate all online pharmacies, is that they are difficult to close down 4 and that with appropriate controls they can provide consumers advantages in both cost and accessibility 1-5,20 comprar cialis online

  7. I have been surfing online greater than 3 hours these days, but I never discovered any fascinating article like yours. It is lovely value enough for me. Personally, if all website owners and bloggers made excellent content as you probably did, the net can be a lot more useful than ever before.

  8. It’s a shame you don’t have a donate button! I’d without a doubt donate to this outstanding blog! I guess for now i’ll settle for bookmarking and adding your RSS feed to my Google account. I look forward to new updates and will share this website with my Facebook group. Chat soon!

Leave a Reply

Your email address will not be published.